Pricing

What this costs, before you have to ask

Fixed prices agreed before anything starts. No hourly rates, no open-ended scope, and no number you only find out on a call.

In every package

The things you should not have to pay extra for

  • Pages written with you, not filled with placeholder text
  • Works properly on a phone, where most of your enquiries come from
  • Set up so Google can read and list it
  • You own the domain, the hosting and the logins
  • A walkthrough of how to change things yourself
  • Nothing goes live until you have seen it
Fixed price, fixed timeline, online booking included

A website for your business

A site that takes bookings on its own, on a phone, without you touching it.

Essentials
$500
Live in about two weeks

For a business that needs to be findable and bookable

  • Up to 8 pages, written with you
  • Enquiry or booking form
  • Works properly on a phone
  • Set up so Google can read it
  • Your opening hours, prices and location
  • Two rounds of changes
Ask about Essentials
Most chosen
Complete
$1,500
Live in about four weeks

For a business that runs on appointments

  • Up to 20 pages
  • Online booking wired to your calendar
  • Deposits and automatic reminders
  • Staff, services and price lists you can edit yourself
  • Loads in under two seconds
  • Tracking, so you can see what brings enquiries
  • Four rounds of changes
Ask about Complete
Custom
Custom
Quoted after a call

Multiple locations, unusual booking rules, or a system to connect to

  • Everything in Complete
  • Multi-location or multi-practitioner
  • Connects to software you already use
  • Custom booking rules
  • Ongoing development as you grow
Ask about Custom
Stop taking every appointment by phone

Online booking that fills your calendar

Bookings arrive in the calendar you already use, with a deposit taken and a reminder sent.

Most chosen
With a new site
Included

Part of the Complete package

  • Booking system chosen for your business
  • Connected to Google or Outlook calendar
  • Deposits through Stripe
  • Automatic reminders before appointments
  • Confirmation emails that reach the inbox
Ask about With a new site
On your existing site
Quoted in a day
Usually one week

Added to the site you already have

  • Review of what you have now
  • Booking system set up and styled to match
  • Calendar, deposits and reminders connected
  • Staff trained on managing it
Ask about On your existing site
Somebody else built it and now nobody will touch it

A slow, broken or inherited site

A straight answer about what is wrong, then the fixes, then the proof.

Diagnosis
$299
Report in three days

Find out what is wrong and what it will take

  • Full check of speed, forms and mobile
  • What is broken, in plain English
  • What it will cost to fix each thing
  • Whether to fix or rebuild, honestly
  • Yours to take anywhere
Ask about Diagnosis
Most chosen
Diagnosis and fix
$799
Usually two weeks

The report, then the work

  • Everything in Diagnosis
  • Images, scripts and caching fixed
  • Booking and contact forms repaired
  • Mobile layout corrected
  • Before-and-after numbers you can check
Ask about Diagnosis and fix
Rebuild
Custom
Quoted after the diagnosis

When fixing costs more than starting again

  • Everything worth keeping, kept
  • New site on the Complete package
  • Your content moved across
  • Nothing goes live until you approve it
Ask about Rebuild
So there is always somebody to call

Care plans

Updates, backups and fixes handled monthly. You email one person.

What the plan covers, in detail →
Basic
$99/mo

Essential upkeep for a small site

  • WordPress core and plugin updates
  • Daily backups
  • We know before you do if it goes down
  • A monthly note on what changed
  • One hour of changes included
Ask about Basic
Most chosen
Growth
$249/mo

Active management, plus time for changes

  • Everything in Basic
  • Security scanning and malware removal
  • Speed monitored, not just checked once
  • Four hours of changes included
  • Replies within one business day
  • Content and price-list updates
Ask about Growth
Scale
$499/mo

For sites where a bad hour costs real money

  • Everything in Growth
  • Ten hours of changes included
  • Speed and booking flow monitored monthly
  • Search health checked monthly
  • Emergencies answered within four hours
  • A direct channel, not a form
Ask about Scale
The awkward questions

Answered before you have to ask them

Why publish prices when most studios do not?

Because the first thing you want to know is whether we are in your range, and making you book a call to find that out wastes your time and mine. If the number works, the call is about your business instead of about money.

What is not included?

Hosting and your domain are paid directly by you, so you own them. Usually $10–30 a month between them. Stock photography, copywriting beyond the pages we write together, and paid plugin licences are quoted separately if you need them. Nothing gets added to an invoice without you agreeing to it first.

How does payment work?

Half to start, half when the site goes live. Care plans are monthly and you can cancel with a month's notice. If a project runs longer than quoted because of something at our end, the price does not change.

What if I need something that is not on this page?

Tell me what the business needs to do and I will quote it as a fixed price, or tell you it is not work I am the right person for. Both answers are quicker than a discovery process.

Next step

Tell us about the business

What you do, how people book you now, and what is going wrong. You’ll get a fixed price and a date, not a discovery process.