For swim schools and swimming lesson providers

A swim school website that enrols the child and keeps the parent informed

Parents enrol for a term and want to know the level, the progression, the fees and when the next space is. The site has to answer and enrol, with the waitlist handled.

What a swim school website is for

One job, done properly

A swim school parent is enrolling for a term and thinking about years. She wants to know which level her child belongs in, how progression works, what a term costs, and, most often, when there will be a space at a time that works. A swim school whose site explains levels, books an assessment, shows fees and lets her join the waitlist online has answered the whole September inbox.

We build swim school sites for that parent. A progression page that describes each level. Assessment booking for new swimmers. Term enrolment and fees online. Waitlists joined online per level and time. Make-up lesson policy stated. Teacher qualifications and safeguarding information. Baby and adult sections where you offer them. And the school marked up for local search.

Sound familiar?

The problems we hear most from swim schools

  • Waitlist managed in a spreadsheet

    Online waitlist per level and time, with automatic notification, through your platform.

  • Parents guess the level

    A progression page and an assessment booking place the child correctly.

  • Fee and make-up questions all term

    Fees, term dates and the make-up policy stated on the site.

What it has to do

What a swim school website must get right

  • Progression page

    Each level described, in parent language.

  • Assessment booking

    For new swimmers, through your platform.

  • Term enrolment and fees online

    With family accounts.

  • Online waitlists

    Per level and time, with notification.

  • Teacher qualifications and safeguarding

    Stated plainly.

  • Baby and adult sections

    Own pages where offered.

Booking tools

Works with what you already use

If your team already knows one of these, you keep it. We embed it, style it to match, and connect the calendar.

  • Jackrabbit Swim
  • iClassPro
  • ClassForKids
  • Udio
  • TeamUp
Also in studios and gyms

Related specialisms

The same build, tuned for a neighbouring practice type. Or go back to studios and gyms in general.

See also

Similar bookings, different category. If your business sits between the two, read both.

Questions

What swim schools usually ask first

Which platforms handle swim school enrolment?

Jackrabbit Swim, iClassPro, ClassForKids, Udio and TeamUp handle enrolment by level, assessments, waitlists, make-up lessons and family accounts. Jackrabbit and iClassPro are built for swim schools.

How do we place a child in the right level?

With an assessment booking for new swimmers and a clear progression page that describes each level. The site explains it; the platform tracks it.

Waitlists are our biggest admin job. Can the site help?

Yes. Waitlist joining online per level and time, with automatic notification when a space opens, through your platform. It replaces the spreadsheet.

What safeguarding information do parents look for?

Teacher qualifications and vetting, lifeguard cover, pool safety and the safeguarding policy. Requirements vary by country and the country pages below note them.

Where we work

Built to the rules and payment habits of your country

Membership contract rules, consumer cancellation rights and child-safeguarding requirements differ by country. The country pages below cover what applies where you work.

Next step

Tell us about your swim school

What you do, how people book you now, and what is going wrong. You get a fixed price and a live date within one business day, and if we are not the right studio for it, we say so.