Best Booking Systems for Therapists and Coaches Compared
Acuity, Calendly, Paperbell, CoachAccountable and Practice Better compared for coaches, hypnotherapists and therapists on what a website needs from them.
Writing
Coaching: what we have had to fix
20 write-ups from production, newest first. Each one is a problem hit on a real project and how it was diagnosed and fixed.
Best Therapist and Coach Websites in 2026: What They Share
Not the calmest coaching and therapy websites; the ones that book first sessions. The nine traits they share in 2026, and a seven-question check for yours.
Claims That Worry Regulators: The Coaching Website Fix
Cure, treat, guaranteed, proven: the words on coaching and therapy websites that draw complaints. How to write specific, honest copy within the rules.
Coaching Practice Website Checklist: The 6 Things It Must Do
Six tests for a coach, hypnotherapist, holistic therapist or doula website, each runnable on your phone in a minute, with the pass, the fail and the fix.
How Much a Coaching Practice Website Costs in 2026
Price bands for a coach, hypnotherapist, holistic therapist or doula website in 2026, what each includes, the running costs, and where the money goes.
Coaching Website: Template or Custom, Which Pays Back Sooner
Template or custom build for a coach, hypnotherapist or therapist website: what each costs, what each produces in booked first sessions, and how to decide.
Coaching Website Rules by Country: US, UK, CA, AU, EU
What changes about a coach, hypnotherapist or holistic therapist website across the US, UK, Canada, Australia and the EU: claims, titles, testimonials, privacy.
Copy That Describes Nobody: The Coaching Website Fix
'Helping you live your best life' loses the client with a specific problem. How a coaching or therapy website says who it helps, page by page.
Credentials on a Coaching Website: How to Set Them Up
How a coach, hypnotherapist or holistic therapist shows accreditation, training and memberships on the site so a client can check them in one tap.
Does This Cover Doulas and Hypnotherapists? The Answer
Yes. Why a coaching practice website build has a sub-page for each practice type, from life coaches to doulas, and what changes between them.
The 8 Pages a Coaching Website Needs, and What Goes on Each
The eight pages a coach, hypnotherapist, holistic therapist or doula website needs to say who you help, state prices and book the first session.
Embedding Acuity on a Coaching Website Without Slowing It
How to put Acuity Scheduling on a coaching or therapy website so clients book the first session in one tap, and the rest of the site stays fast.
First Session Booking on a Coaching Website: The Setup
How to set up first session booking on a coaching or therapy website: the right first step per practice type, the tool, intake, video link and payment.
Prices Hidden Behind a Discovery Call: The Website Fix
'Book a free call to discuss your investment' loses the client who could afford you. How a coaching website states session and package prices.
Prices on a Coaching Website: How to Set Them Up
How to lay out the Prices page on a coaching or therapy website: sessions, packages, what is included, tax, concessions and the cancellation policy.
Should Coaches and Therapists Publish Prices? Yes, and Why
The case for publishing session and package prices on a coaching or therapy website, the usual objections answered, and what to do when a price truly depends.
Specific Who-and-What Pages: The Coaching Website Setup
How to build the who-and-what pages on a coaching or therapy website: the fields, the template, the URLs, the links and the booking hand-off.
What Claims Can a Coach or Therapist Make on a Website?
Fewer than the wellness industry does. How coaches, hypnotherapists and holistic therapists write honest, specific copy without the claims regulators penalise.
Which Booking Tools Work for Coaches and Therapists?
The short answer for coaches, hypnotherapists and doulas: Acuity, Calendly, Paperbell, CoachAccountable and Practice Better, and which fits which.
Why Your Coaching Practice Website Is Not Getting Bookings
The site is live and clients still come from referral. The eight reasons a coach or therapist website fails to book first sessions, and the fixes.